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The professional association BAPP defends the interests of advisors/distributors and manufacturers/suppliers active on the Product Media market (promotional items and business gifts) in Belgium. This way, end customers can be sure that they will receive a professional service from their consultant.

The association was founded in 2000 following the adoption of regulations that the promotional products sector was suddenly faced with (introduction of BEBAT, RECUPEL, FOST+, VALIPAC, AUVIBEL). These regulations (and others afterwards) made it necessary to create an association bringing together a maximum number of companies active in the sector in order to represent the sector before the public services and to weigh in the balance in the decision-making of these bodies.

By collaborating with these organizations, BAPP members have committed to take over part of the legal obligations of their end customers. This way they can ‘unburden’ their clients while advising them on product media.


vzw BAPP asbl
Imperiastraat 6, B-1930 Zaventem · Tel +32 2 883 11 98 · Email