What is BAPP: Recognized excellence in the product media sector

BAPP is the Belgian Association of Promotional Products and the professional benchmark for the product media (promotional products) sector in Belgium. We connect suppliers, distributors, agencies, and partners to strengthen, organize, and promote a responsible, innovative, and high-quality industry.

Why Become a Member?

BAPP is a networking and exchange platform. We connect people, ideas, and products by creating opportunities for networking, collaboration, and professional development.

Through our events, working groups, publications, and studies, we help our members to:

understand market trends

  • navigate regulations and sustainability challenges
  • share best practices
  • establish lasting business relationships

Meet Our Team

As a professional association, BAPP represents and defends the interests of the promotional products sector at national and European levels.

We act as:

  • a trusted interlocutor for institutions and stakeholders
  • a source of expertise in promotional products, regulations, and standards
  • the collective voice of a constantly evolving sector

Board of directors

Julien Grandjean

President (Wazabi) 

Julien@bapp.be

Jean Renaux

Board Member (Carryon)

Jean@bapp.be

Olivier Claeys

Board Member (Screen Belgium)

Olivier@screenbelgium.be

Fabrice Casul

Board Member (MLD Product Media)

Fabrice@mldproductmedia.com

Sylvie Kleizynsky

Board Member (Sobelma)

Sylvie@sobelma.be

Johan De Mulder

Board Member (C-Bright)

Johan@c-bright.be

Michel Van Bavel

Board Member (Kick&Rush)

Michel.vanbavel@kickandrush.com

Eva Darche

Board Member (UCom Gift)

eva@ucom-consult.be

Ulrik Heidbuchel

Board Member (Premium Partners)

Ulrik.heidbuchel@premium-partners.com

Daily management

Linda Yalman

Coordination

info@bapp.be

A community built on trust and expertise

BAPP is above all a community. Our members share common values: professionalism, transparency, creativity, and responsibility.

By joining BAPP, companies become part of a network that:

  • values quality and ethical business practices
  • encourages knowledge sharing and cooperation
  • supports innovation and sustainable development

Why BAPP

The benchmark for the promotional items and textiles market

Promotional products are much more than simple objects. They are media, messages, and powerful communication tools.

BAPP works to structure and strengthen a visible, credible, connected, and forward-looking sector by supporting professionals and promoting responsible, high-quality, and sustainable practices.

Discover us. Join the community. Become a member.